Revitalizing the Monarch Butterfly

Fostering the Flyway by the Byway

Monarch butterflies are in trouble. In the last 20 years, their population has dwindled from more than a billion to just 150 million, a nearly 82% decline that has been observed with alarm along the Delaware River which serves as a flyway for the annual migration of Northeastern Monarchs from their summer breeding grounds to their wintering roosts in central Mexico.

silhouette of the butterfly

Monarch brochure highlights:

  • The Monarch's life cycles and cross-continental migration patterns, conservation efforts that can be easily undertaken in one’s back yard to grow milkweed and nectar plants that are critical to their survival.
  • Tips on how to attract Monarch's and best mowing practices to minimize negative impacts on their survival. Including listing five native milkweed plants.
  • A list of available pollinator plants in this area, and how to participate in national campaigns that are underway to protect the species are also included.
  • Fun facts including how to tell the difference between male and female Monarchs, as well as Viceroy.

This 16-panel, full-color brochure, which opens up to a 15" x 18" poster layout titled “Bring Home the Butterflies… And the Birds & Bees, and Bats & Beetles and Other Pollinators” addresses the significance of the Monarch declines.

Brochure folded out to a poster

Resources For Kids of All Ages...

Journey North:

Plan Native:

Pollinator Partnership Action Plan:
Pollinator Partnership Action Plan (PDF)
The Bees, the Butterflies, and You.

Pollinator Partnership Eco-Regional Planting Guides:
Guide for the Adirondack region (PDF)
Other regional guides

Million Pollinator Gardens Challenge:

Monarch Joint Venture:

Monarch Larva Monitoring Project:

Monarch Watch – Education, Conservation, Research:

United States Forest Service – Monarch Education:

The Wild Center:

Xerces Society:


monarch butterfly on milkweed